ASEAN Travel Brand Consumer Report

The prospects for the travel industry in Asia Pacific are looking brighter now than they were in the preceding years. ASEAN’s digital economy, too, is growing, with travel slated to become one of the five leading sectors in the digital economy. At the same time, the industry is cautious with inflation and structural hurdles that may prevent travel in Asia Pacific from surpassing the pre-Covid-19 volumes in 2023.

Despite the challenges, travel and hospitality brands that engage customers with data-driven insights are well positioned to generate mutual value from their marketing efforts.

Download the exclusive report – commissioned by Braze and conducted by Jicara Media – to find out more about 2023 Travel Brand Consumer Beliefs and Customer Engagement responses in ASEAN.

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