Hyundai group’s fleets from 2022 onward to carry NVIDIA’s AI platform

Hyundai Motor Group’s entire lineup of Hyundai, Kia and Genesis models — from entry-level to premium vehicles — will come standard with NVIDIA DRIVE in-vehicle infotainment (IVI) systems starting in 2022.

These fleets will feature software-defined and perpetually updateable AI user experience. With a centralised, software-defined computing architecture, future vehicles can always have the latest AI cockpit features. 

For Hyundai Motor Group, standardising on the high-performance, energy-efficient NVIDIA DRIVE platform for its future models allows for a seamless and continuously enhanced in-vehicle AI user experience. 

NVIDIA DRIVE includes a hardware and software stack, enabling Hyundai, Kia and Genesis IVI systems to feature audio, video, navigation, connectivity and AI-enhanced connected car services. 

“The NVIDIA DRIVE platform is proven — it is scalable, energy-efficient and has the performance to support our next generation of software-defined vehicles,” said Paul Choo, SVP of the Electronics Tech Unit at Hyundai Motor Group. 

Hyundai Motor Group has been working with NVIDIA since 2015 — with the Genesis GV80 and G80 featuring an IVI system powered by NVIDIA DRIVE. The companies have also been collaborating to create an advanced digital cockpit for release in late 2021. 

The latest announcement takes the relationship further with Hyundai Motor Group standardising on NVIDIA DRIVE for its entire fleet of vehicles — marking the automaker’s commitment to integrating the capacity to support future apps and features. 

“NVIDIA brought consumer electronic functionality and a graphics-rich user interface to infotainment systems more than a decade ago,” said Ali Kani, VP of autonomous vehicles at NVIDIA.

“Now, we are once again transforming these systems through the power of AI — helping Hyundai Motor Group increase safety and value, along with enhancing customer satisfaction, throughout the lifetime of the vehicle,” said Kani. 

NVIDIA will enable Hyundai Motor Group to roll out its new connected car operating system (ccOS) across future models. Developed in-house by Hyundai Motor Group, the new ccOS will bring together the large amount of data generated by the vehicle and its network of sensors, as well as external connected car data centres, promising a more pleasurable and convenient experience for the driver and occupants.