Singlife has launched a generative AI tool with Oracle Cloud Infrastructure (OCI) services.
The AI tool aims to provide Singlife’s financial advisors with real-time product information, to enable them to serve their customers more efficiently.
Serving over one million customers, the homegrown financial services company based in Singapore, is focused on revolutionising the traditional insurance industry through technology.
In 2023, Singlife launched the #BetterIdea Challenge, a hackathon where employees leverage generative AI to develop solutions that address challenges in the financial services industry.
Through the #Betteridea Challenge, employees demonstrated how generative AI innovations can enhance customer experience, accelerate knowledge transfer and empower end-users including financial advisors.
“We take pride in cultivating a growth mindset amongst Singlifers to drive continuous innovation,” said Romil Sharma, group head of technology and operations at Singlife.
“Oracle Cloud Infrastructure services were fundamental to the success of our #BetterIdea Challenge as they provided a high-performance platform that empowered our employees to unleash their creativity,” said Sharma.
By leveraging OCI services, Singlife’s financial advisors are able to leverage generative AI to automate the information search for all Singlife insurance products.
This enables Singlife’s financial advisors to quickly and efficiently respond to customer queries.
“Cloud and AI are driving profound transformations in financial services, fostering innovation and streamlining operations,” said Chin Ying Loong, regional managing director, ASEAN & SAGE, Oracle.