Siam Makro, operator of wholesaler Makro and retailer Lotus’s in Thailand, has engaged Oracle to drive digital transformation and become a more data-driven company.
Previously, Siam Makro implemented Oracle Cloud Infrastructure (OCI) to drive efficiency and reliability in its Makro retail management.
The company is also using Oracle Fusion Cloud Enterprise Resource Management (ERP) in Lotus’s to gain the operational agility needed to support more than 2,600 Lotus’s stores in Thailand and Malaysia.
With Oracle retail technology, the retailer expects to better manage its volume of sales, inventory, orders, invoices, and customer data to ensure it has the right products in the right locations and meet its customers’ expectations.
“Oracle provided the holistic technology we needed, from infrastructure and finance to proven retail technology to support our SMART Retail plans,” said Paul Stephen Howe, group chief information technology officer at Siam Makro.
“This implementation creates better customer experiences through a smarter operation and a more efficient inventory optimisation strategy,” said Howe.
While Makro strives to be number one wholesaler in Asia, Lotus’s recently set its mission to be a “New SMART Retailer” where innovative technology seamlessly connects offline stores with an online platform to offer best customer experience and convenient shopping.
“By collaborating with Oracle, Lotus’s can leverage the proven combination of merchandising, store inventory, and ERP financials to support the company’s growth,” said Mike Webster, SVP and general manager of Oracle Retail.