NTT Town taps to bring Japan SMBs online has clinched its first co-branding partnership in Japan as NTT Town Page (NTT-TP) is now offering “NTT Town Page Digital Lead Powered by Wix” to business customers.

The service will include a complete suite of products including website creation, site management, e-commerce and SEO capabilities to power online marketing and promotion for small and medium-sized businesses.

As NTT-TP evolves from its print directory business to digital marketing, it required a strong technology partner to provide its customers with a comprehensive digital marketing solution. 

Israel-based Wix will serve as the exclusive website platform provider to NTT-TP, which will tailor templates and content for Japanese customers, as well as offer the planning, developing and managing of the sites and services.

“NTT Town Page customers will be able to do much more than just build a website, they will be able to use the platform to promote and market their businesses,” said Nir Zohar, president and COO at Wix. “Japan is a very important and fast growing market for us as we have millions of Wix users (there).”

Norio Sakai, president of NTT-TP, said that in partnering with Wix to create a customised solution for the Japanese market and provide it as an NTT-TP service, they are actively addressing the issues of SMB owners who require improved marketing capabilities and the ability to attract more customers.