Tanishq from Titan, an Indian jewelry brand with 250+ showrooms in the country and abroad, has announced it is implementing Schneider Electric’s EcoStruxure Micro Data Center in Titan’s new Tanishq retail stores across India.
The fully integrated EcoStruxure Micro Data Center edge computing solution will “enable optimization of its in-store energy use and IT system resiliency to provide an always-on digital experience for its customers” according to the press release.
Sharing his sustainability aspiration for Tanishq, Mr. Palani Kumar, Titan Company Ltd., stated, “Today more than 80-85% of our main watch and jewelry factories at Hosur’s electricity is leveraged from renewable sources. As part of our company-wide commitment to energy sustainability, we sought a solution to increase our efficiency in our many store locations while also ensuring our IT solutions’ reliability. We further wanted to reduce the number of batteries and our dependency on lead acid battery solutions. In Schneider Electric we found a true partner. Schneider’s EcoStruxure Micro Data Center solution provides simplified management and operations, connecting our in-store IT infrastructure to ensure uptime and security in an aesthetically-pleasing, compact edge computing solution.”
Expanding their retail showroom and implementing cutting-edge visual merchandising experiences, Tanishq was deploying new IoT-enabled technologies, real-time security surveillance and video analytic platforms that required IT systems locally in its stores.
Their existing legacy infrastructure was challenged to handle the requirements of remote management, physical security and resiliency that these technologies require.
“In today’s always-on digital world, businesses must use technology to enhance the customer experience while also ensuring sustainability goals are met. Tanishq from Titan is innovating their showrooms for customers while building a sustainable future and the EcoStruxure solution from Schneider Electric helps them meet their goals,” explained Venkatraman Swaminathan, Vice President, Secure Power Division of Schneider Electric.
Tanishq turned to Schneider Electric and its Elite Partner, Future Businesstech to provide a complete turnkey edge computing solution. The soundproof rack-based solution ensures the new in-store IT solutions are available and efficient while the furniture aesthetic complements non-IT environments like office and retail space.
Schneider Electric’s EcoStruxure IT Expert keeps Tanishq’s IT Team fully connected to the in-store network through mobile and web applications and EcoStruxure Asset Advisor provides 24/7 remote monitoring and troubleshooting reducing meantime to repair. Netbotz security guards against environmental or physical threats that cause disruption or downtime to IT assets.